Limited Risks and Liability. The franchisor will not risk its capital and will not have to sign lease agreements, employment agreements, etc. Increasing Brand Equity. Levereging off the assets of franchisees helps franchisors grow their market share and brand equity more quickly and effectively. Advertising and Promotion. Franchisor will reach the target customer more effectively through co-operative advertising and promotion initiatives.
Customer Loyalty. Franchisors use the power of franchising as a system to build customer loyalty- to attract more customers and to keep them. International Expansion. International expansion is easier and faster, since the franchisee posesses the local market knowledge. At first, it might seem that franchising has only benefits, however, there are some drawbacks to be considered as well. Removing or resetting your browser cookies will reset these preferences.
These cookies enable core website functionality, and can only be disabled by changing your browser preferences. Google Analytics cookies help us to understand your experience of the website and do not store any personal data.
Click here for a full list of Google Analytics cookies used on this site. Third-Party cookies are set by our partners and help us to improve your experience of the website. Click here for a full list of third-party plugins used on this site.
Why Franchise? Seven reasons for franchising your business. Lower Cost Unlike employees, franchisees make an initial payment in return for becoming a part of your business and then they continue to pay you a percentage of their revenue, throughout the duration of their Franchise Agreement.
Simpler Management Franchisees are themselves responsible for the day-to-day running of their business units and they must do this strictly in accordance with the Franchise Agreement and Operating Manual.
Faster Expansion The benefit of self-financing business units and a simplified management structure as described above usually means that franchised networks can be expanded more quickly than company-run networks. Better Market Penetration Franchisees are normally well established as part of the local community, either on a personal level or as a result of their past business activities and are likely to be knowledgeable about the area.
Greater Commitment Franchisees have invested in their business and know that they can benefit directly from its success. Less Recruitment On purchasing their franchise, the franchisees are really taking a decision to stick with their chosen business for the long term.
International Potential If you have longer-term aspirations to expand your business internationally, the franchise system again has many advantages. Your Name. Your Email. Telephone Number. Your Enquiry. How did you hear about us? I accept that my data will be held for the purpose of my enquiry in accordance with Ashtons Privacy Policy. I'm so pleased I chose to work with Ashtons. Communication and clarity of information have been first class and the support and mentoring provided by Charlie has been excellent.
A fabulous team and so extremely helpful, nothing is too much trouble. Alexandra Knight, Co-founder, Fitter Body Bootcamp We would not hesitate to recommend them to help other people to take the plunge that can change futures. Being part of a franchise can provide economies of scale when buying stock or equipment. Because the franchise will have increased purchasing power with certain suppliers, discounts can be obtained.
Most small franchises can be operated from home. That means the set-up costs are lower and the ongoing overheads almost non-existent. No extra employees are needed, so the costs associated with employees, such as insurance, are eliminated, so it is easier to make a profit in a short space of time. You could choose to work from the comfort of your sofa or create a designated office space — whichever suits you and your ideal working environment. Doing so will enable you to earn extra income whilst investing in your future.
In the long run, this is much more profitable than simply getting a traditional part-time job to subsidise wages from a full-time job. Also, it means that you can fit your working schedule around your personal commitments.
Having a second job within the franchise network can offer security in times of economic uncertainty. By investing in a part-time franchise, you have a safety net, should your primary job come under threat of redundancy. Small franchise opportunities also offer you the chance to try out the franchise model before you decide to expand your business or commit to a more expensive alternative. Launching a business can be very daunting, so starting small with the option to grow takes away some of the fear and uncertainty that more expensive franchise opportunities can bring.
Lots of redundancy packages might not provide the opportunity to invest in a high-cost franchise like a globally recognised franchise business. However, small franchises with lower investment costs are becoming a popular alternative for people to consider.
If you have been reassured that investing in a small franchise could be your next business venture, you can check out the top 10 low-cost franchises to consider in This leading sweet vending brand provides packages with a two-year guarantee for towers and floor machines, as well as other products, such as corporate clothing and inventory stock.
This unique franchise provides a complete fryer management service for customers across the UK.
0コメント